Bottle Concept
The Overview
This project focused on creating a clean, minimal, and modern packaging concept for an oil product aimed at a premium lifestyle audience. The goal was to design a visual identity that feels both elegant and practical while maintaining a strong brand recall. From structural design to label detailing, the process emphasized balance between sophistication and usability. Each design choice was intentional, ensuring the product communicates quality, trust, and contemporary appeal in a competitive market.
The Problem
The challenge was to design packaging that not only stood out on retail shelves but also conveyed a sense of modern simplicity. Many existing oil products in the market relied on overly busy designs or traditional patterns that failed to connect with younger, design-conscious consumers. The brand needed an identity that could communicate premium quality without appearing inaccessible, while also keeping functionality and readability at the forefront.
The Solution
The challenge was to design packaging that not only stood out on retail shelves but also conveyed a sense of modern simplicity. Many existing oil products in the market relied on overly busy designs or traditional patterns that failed to connect with younger, design-conscious consumers. The brand needed an identity that could communicate premium quality without appearing inaccessible, while also keeping functionality and readability at the forefront.
